The Author's Game · Sat, Jul 4, 2026
The Author's Game.

The Self-Publishing Review · Sourced & Numerate

Market Research

Market Research is a recurring topic in our coverage of writing, launching, and selling books. This hub collects every article tagged Market Research, newest first, each grounded in real data and primary sources rather than guru folklore.

Read the Market

How to Validate Book Demand Before You Write a Word

Three hard signals — demand, profitability, competition — beat a hunch every time. Run a behavioral go/no-go before you commit months.

By Vanessa R. Thomas·Jul 4, 2026·10 min read

Read the Market

Comp-Title Analysis: Read the Shelf Before You Write

Study 5–15 competing bestsellers to confirm a market exists and find the underserved angle. Exactly what to record and what it reveals.

By Vanessa R. Thomas·Jul 4, 2026·10 min read

Frequently asked

What is Market Research?

Market Research is a topic our editors cover across the site, grounded in real market data and primary sources. This hub aggregates the related guidance for indie authors.

How often is the Market Research hub updated?

This hub updates automatically whenever a new article is tagged Market Research, so the latest coverage appears first.

Where does the Market Research guidance come from?

Every article here is researched against real KDP terms, market surveys, and primary sources — sourced and dated, never a guru's screenshot.